Wednesday, October 21, 2015

What are the best jobs for work life balance?

Balancing your career and your home life seems simple when you're young - work all the time, play later!  But as life and a family come along - or you realize you may want to do something more than your paying job - work life balance starts to become important.

Do you have a job with a good work-life balance?  What make that important to you? 

Glassdoor took their survey data and compiled a list of the top 25 job titles for work-life balance, along with their availabilty and salary data:

1. Data Scientist
  • Work-Life Balance Rating: 4.2
  • Salary: $114,808
  • Number of Job Openings: 1,315
2. SEO Manager
  • Work-Life Balance Rating: 4.1
  • Salary: $45,720
  • Number of Job Openings: 338
3. Talent Acquisition Specialist
  • Work-Life Balance Rating: 4.0
  • Salary: $63,504
  • Number of Job Openings: 1,171
4. Social Media Manager
  • Work-Life Balance Rating: 4.0
  • Salary: $40,000
  • Number of Job Openings: 661
5. Substitute Teacher
  • Work-Life Balance Rating: 3.9
  • Salary: $24,380
  • Number of Job Openings: 590
6. Recruiting Coordinator
  • Work-Life Balance Rating: 3.9
  • Salary: $44,700
  • Number of Job Openings: 446
7. UX Designer
  • Work-Life Balance Rating: 3.9
  • Salary: $91,440
  • Number of Job Openings: 338
8. Digital Marketing Manager
  • Work-Life Balance Rating: 3.9
  • Salary: $70,052
  • Number of Job Openings: 640
9. Marketing Assistant
  • Work-Life Balance Rating: 3.8
  • Salary: $32,512
  • Number of Job Openings: 384
10. Web Developer
  • Work-Life Balance Rating: 3.8
  • Salary: $66,040
  • Number of Job Openings: 2,117
11. Risk Analyst
  • Work-Life Balance Rating: 3.8
  • Salary: $69,088
  • Number of Job Openings: 208
12. Civil Engineer
  • Work-Life Balance Rating: 3.8
  • Salary: $65,532
  • Number of Job Openings: 809
13. Client Manager
  • Work-Life Balance Rating: 3.8
  • Salary: $71,120
  • Number of Job Openings: 503
14. Instructional Designer
  • Work-Life Balance Rating: 3.8
  • Salary: $66,040
  • Number of Job Openings: 782
15. Marketing Analyst
  • Work-Life Balance Rating: 3.8
  • Salary: $60,000
  • Number of Job Openings: 341
16. Software QA Engineer
  • Work-Life Balance Rating: 3.8
  • Salary: $91,440
  • Number of Job Openings: 457
17. Web Designer
  • Work-Life Balance Rating: 3.8
  • Salary: $53,848
  • Number of Job Openings: 500
18. Research Technician
  • Work-Life Balance Rating: 3.8
  • Salary: $36,525
  • Number of Job Openings: 299
19. Program Analyst
  • Work-Life Balance Rating: 3.7
  • Salary: $71,120
  • Number of Job Openings: 524
20. Data Analyst
  • Work-Life Balance Rating: 3.7
  • Salary: $58,928
  • Number of Job Openings: 1,954
21. Content Manager
  • Work-Life Balance Rating: 3.7
  • Salary: $60,960
  • Number of Job Openings: 409
22. Solutions Engineer
  • Work-Life Balance Rating: 3.7
  • Salary: $92,456
  • Number of Job Openings: 652
23. Lab Assistant
  • Work-Life Balance Rating: 3.7
  • Salary: $27,550
  • Number of Job Openings: 779
24. Software Developer
  • Work-Life Balance Rating: 3.7
  • Salary: $80,000
  • Number of Job Openings: 3,330
25. Front End Developer
  • Work-Life Balance Rating: 3.7
  • Salary: $75,000
  • Number of Job Openings: 1337

Monday, October 05, 2015

Is iOS 9 Content Blocking Fragging Your Analytics?

Last month, Apple rolled out the ability to block certain web content via applications, like Ad Block.  these don't just block the annoying advertisements, they also block important tracking metrics for your website and business.  Two apps have made it into the top 100 of the App Store so far.  So, what impact are they having on your mobile business?

I took a few minutes to check for my employer.  I created a segment in Adobe Omniture for IOS devices running a Safari browser, then set up an Anomaly report on page views and Occurrences.  Turning the dates back a bit to give the anomaly algorithm more to work from, this is what I found:

In a nutshell?  Nothing.  We'd be looking for traffic drops in iOS Safari after September 16th.  What we saw that was out of the norm was traffic peaks for the iPhone pre-order and iPhone launch.  Traffic is trending upward for mobile, expected for the fall device refresh season.

Adobe is reporting similar: "What is the impact of ad blocking apps across Adobe’s customer base? So far, it’s not measurable. [...]   Adobe’s Digital Index team has access to traffic data across hundreds of sites, and they analyzed the Safari traffic trend over the last couple months. How much has Safari traffic dropped since the release of iOS 9? Nada. "

From a web metrics provider and analyst point of view, that's great news.

Friday, October 02, 2015

One in Seven.

On Monday, August 27th, one in seven people in the world were using Facebook.  At the same time.  One billion simultaneous users.


Regardless of your personal feelings for Facebook, that's quite an accomplishment, both from the human connection point of view and from a technical perspective.  


Wednesday, September 23, 2015

Tuesday, September 01, 2015

Learning GIMP

Trying to use GIMP to replace Photoshop so I did a basic image, gradient and outlined text on the image for a Facebook post for Boy Scout Troop 387.  Didn't turn out terribly bad...




Monday, August 31, 2015

Updates to Will England - the Homepage

After five more years of neglect, I updated my personal web page for Will England by adding a 'viewport' for a 'responsive design' mobile friendlyness.  Why?  Well, I've dropped nearly below the fold on Google and I'm not on the home page of Bing for a name search.

And, I had a nice meeting today with Chris from iCrossing and the Kent, the SEO expert at Sprint today who mentioned again, that they use my home page as an example of SEO done right.  But I failed them.  :-)  Thanks again for the tips (and the BBQ, Chris!)

So, sometime in 2020, I should plan my next web page update!

Sunday, August 16, 2015

Day off

It's nice to get a day off once in awhile. We took the whole family to church. Later we caught up on laundry, paid bills, and had an early dinner before the wife and daughter took off for softball practice.

This weekend was supposed to be a full weekend Boy Scout camp out, but we ended up going to Schlitterbahn water park for just the day. That was definitely a good idea, because everyone was exhausted and burned by the end of the day and camping after that would have been well, painful.

Saturday, August 08, 2015

Google Photos Unlimited Storage, At Reduced Quality

SO, I was curious how 'reduced' the quality was going to be on the Google Photos Unlimited Storage offer.  They claim anything up to 16 megapixels is essentially unchanged.

So I posted a photo to the unlimited storage, compared it to an iPhoto export and to the original JPEG.

Google reduced the file size to 1.1 megabytes.
iPhoto Export reduced the file size to 2.2 megabytes.
The original photo was 4.4 megabytes.

All photos remained 16 megapixels in size at 72dpi.

But how does it look at 100% crop?

See for yourself - which image is original, and which came from Googles' compression?


I'm satisfied.





(spoiler: Left is Google, Center is original, right is iPhoto export)

Tuesday, August 04, 2015

It's raining

Seems to be raining this Fourth day of August.

My First Visit to Bartle

Back in April of 2009, I rode the Ducati out on some Missouri back roads and found a little town at the intersection of C, U and ZZ roads.  Just past there was a scout ranch.  It was early season and I figured they were closed - but I went a bit down the road and shot a photo of the Duc at the visitors center parking lot:


A Good Day for a Ride

Bartle Summer Camp 2015

Not been blogging much - not sure what to write anymore.  I got busy.  That's it - I got busy doing summer and camp things.  So I'll write about what I was busy with.

This summer was my fourth year back to the H. Roe Bartle Scout Reservation - and Alec's fourth year.  Through hard work and a good scouting attitude (at least at Scouts) he was chosen to join the tribe of Mic O Say - the honor camping program at Bartle!  (Alec is on the left)


I wasn't even sure about camp this year - I'd just completed a week as Daycamp Director; Nikki had been out for 3 weeks at the Bahamas and Powederhorn training class and I was feeling a bit fragile.  And Nikki had signed me up for the Outdoor Leader / Assistant Scoutmaster classes while I was at camp.  So I had to pack for Hunter, Alec, and two sets of gear for me - one for in camp, and another for the 36 hour outdoor skills class.

To top it off I'd dropped tobacco cigarettes on July 1, switching to electronic vaporizers, so I had more stuff to concern myself with.

Packing was a cluster fuck to say the least, just jamming random crap in the bag and leaving the garage a bloody mess.  3 weeks back from camp and I still haven't put that back together.  Sleeping was optional at camp; hot and damp to begin with and I decided to go cold turkey from the prescription and liquid relaxation devices for the week of camp.  First few nights were spent awake, listening to the wild life.  Then up at 5:30 to get coffee and clean up trash that the raccoons had scattered.

But all turned out well - the OLS class was excellent, with superior leadership from Dave Allen, Chieftan in the Tribe and Nick Badgerow, the train-the-trainer wizard from the council.  He's also a hard core backpacking guy so I was able to pick his brains for tips and ideas for the upcoming Yellowstone trek.

The other students in the class were almost all first year parents.  I volunteered as patrol leader, and the other class members taught me something important - as a leader, it's not my job to do all the work, but to simply ensure it gets done.  Delegate, supervise and contribute only where needed.  They were offended when I tried to help - it implied to them that I didn't think they were able to get the job done on their own!  Excellent lesson in leadership.

After getting through OLS, I seem to have begun to relax and slept more at night.  Alec survived his two nights in the woods contemplating his obligations and completed his brave ceremony successfully. I even had some quiet time and made a new friend or two!


A good year at H. Roe Bartle.  I will be back next year as Assistant Camp Master.


Photos Test

A geek in a cube.

Same geek.  Same mirror.  Different cube.  10 years later.  Inspired by this post of October 2005.

Friday, March 20, 2015

Spring Break - Day 6 Thursday

Rainy day,  kids budget busted.  Indoor play most of the day while Nikki and I went up and bought a 2004 Nissan Frontier pickup. Old,  reliable and one owner.  Matches the van. 

Nikki and Robyn went to an Archery event with their Venture Crew, and Hunter, Mason and I took the new truck to Merrybelle's to get her trash taken out.  Then up to the pool for an hour of swimming, followed by Quick Trip donuts. 

Home,  worn out and down to bed.

A good day.

Wednesday, March 18, 2015

Spring Break, Day 4

Wednesday. A blur of a day.  I remember we sold Nikki's 2011 CBR for the asking price to a nice young girl from St.  Joseph, MO.  Beyond that - it's right fuzzy. I think I got the  turntable set up in the garage.  Played Pink Floyd, A Momentary Lapse of Reason as the first record on the new setup.

Hunter had friends over and rode bikes around the neighborhood. Alec had Chris over from across the street.  Mason had Lizzy over,  also from across the street.

Full,  fantastic family busy day.

Monday, March 16, 2015

Spring Break, Day 3

Today - mainly focused on maintaining hardware.  Took mom's Honda mower to the shop for the hard starting problem. Changed the oil and plug on the Toro and sharpened the blade.  Cleaning the garage - 2 boxes of stuff to moms for long term storage. Got a small bit of progress toward setting up the turntable in the garage for analog playback over the Klipsch La Scala's.

Nikki is nearly done with stripping and repainting her Trek bike! Looking great...

Loaded up the family for  ice cream -  supposed to be free cone day at Dairy Queen but the lines were too long.  Russell Stover serves Blue Bell ice cream and with the current Listeria scandal,  they aren't serving ice cream.  So  off to A&W  for root beer floats!

Kids rode bikes all day up to the school and back and up again.  They sure like bike riding...  Finally finding some freedom and empowerment.

Dominick came over tonight to visit Hunter - without parent! Rode his bike all the way up here -  nearly a mile from his house.  They watched some movie and Nikki took them back home.

Several calls on the CBR's -  mostly broke folks trying to jaw me down  but two real people who'll be over tomorrow to check out the bikes...

Speaking of bikes,  Mason,  the youngest,  made a great YouTube video about why to wear a helmet when riding a bike!  Helps him complete his Cub Scout Bicycle Pin!

Found out the times for Rich's wake and service.  Alec will get to drive up to Chicago with his great Aunt and Uncle - I'll run up on near saddlesore pace to crash the wake on  the FJR.  Good way to memorialize Rich - a solid 1k ride. 

Today was a good day.

-will england

Sunday, March 15, 2015

Spring Break, Day Two

Day two.  First time in a long time I have slept past 6am. Up at the crack of 9. Coffee first then sort out the mess of bills that stacked up the past two weeks. A bit of robbing Peter to pay Paul,  and we're off to the church to help the Clinton Cub Scout Pack unload and return the Pinewood Derby track.

Back from that,  fielded some calls about a family emergency - more on that another day - and then off to take inventory on the Cub Scout Daycamp storage unit.  We have more than we'd hoped - good news there,  finally!

Back home and work to catch up on laundry.  Somewhere in there I forgot to eat.  But the kids have clean clothes and clean dishes to eat from.

30 minutes and I  pick up oldest son from his mom's,  then raise a glass to a good man taken too early.

Perhaps tomorrow I shall make time for the family, instead of focusing on the world around them that they just expect to happy magically.

- will

Spring Break, Day 1

Saturday was the first day of Spring Break.  Because of changed vacation carryover policy, I had enough time banked to take the week off.  So,  for the first day of Spring break, I got up at 5 am, drove down to Clinton, MO and helped the Cub Scout Pack there set up and run their Pinewood Derby.  First time they've ever had one!

Very neat experience - great volunteer parents and the scouts were all very well behaved.  Everyone had a great time,  you humble author included.

After? Costco run,  then nap.  Finished the evening out reading in bed with my wife beside me watching a movie on her laptop.

A good day.

Thursday, March 05, 2015

Learning the Edge (The Galaxy Note Edge, that is)

The wraparound edge screen on the Samsung Galaxy Note Edge is a unique and curious design element on this phone.  I've just gotten my Note Edge and am working on learning what you use it for!  From PhoneDog.com, you can get to:


  •     App settings and Shortcuts
  •     Favorite Apps
  •     Settings, including music controls, contacts, etc
  •     Glowing edge wallpaper while the main screen is off
  •     News ticker with scores, stocks etc
  •     A night clock


This YouTube video illustrates a lot of the cool things you can do with the Edge screen - I'll be re-watching this as I learn more and play with the phone over the next few weeks:




Charging Up the Samsung Note Edge

The Samsung Galaxy Note Edge was one of the first phones with the new Qualcomm Snapdragon 805 chipset offering a ton of improvements and massive speed.  One of the nicer features for the rest of us is Quick Charge 2.0.  Quick Charge 2.0 offers communication between the phone, battery and charger brick to increase the voltage that the charger brick delivers to the phone.  Higher voltage means a faster charging rate.  Take a look at this graphic from Qualcomm illustrating a 30 minute charge:


With Quick Charge 2.0 you can get nearly a full charge in less than an hour - even 15 minutes of charging will get you several hours of usable battery out of the Note 4!

- Will England


Nexus 6 as a Phone

The Nexus 6 is known for it's fantastic software, top of the line hardware, brilliant screen and camera.  The Google integration is top of the line.  As a data device and tablet it's nearly perfect.  But how does it work as a phone?

Pretty well really.  Calls complete quickly and the voice clarity is excellent.  Handset sound is clear and loud.  The dialer is unique and offers a great view into your contacts, letting you see frequently accessed contacts and a quick and functional search. No more scrolling through hundreds of contacts!  Each contact has their profile image from connected social networks and you can text, email or call them from the dialer screen.  The search at the top of the dialer screen searches both your contacts and local places - a very nice touch for calling nearby businesses.

I have found a few quirks in the phone though - switching from headset or handset audio to speaker has a noticeable delay in raising the audio level.  The proximity sensor is just wonky - sometimes after I take the phone away from my head, the screen remains black; sometimes when I'm holding the phone against my face the screen lights back up.  Normally not an issue, because with a phone this big I'll use my bluetooth handset more than holding it against my face.  Another delay is in the ring tone for incoming calls - it starts to play the ringtone, pauses a second, then restarts the ringtone.  Another minor software bug, but it should be fixed in a future update.

An interesting new feature is 'Caller ID by Google'.  This is a feature on the Nexus that uses reverse lookup over the web when a call comes in to identify who is calling based on web records of the phone number.

The messaging app works well, opening quickly and showing nicely threaded contacts.  Occasionally, you will get a bug pop up where an SMS will be re-sent several times.  Sprint and Motorola are working on a fix for that and it should be delivered in a future software update. In the messaging app, you can touch the contact icon and get a quick overview of their contact information.

Call network quality is one of the best I've found - even in known low-signal areas I have yet to drop a call.  Super solid radio performance for phone calls.

In a nutshell?  Even with a couple bugs, it's a great phone experience!

- Will England



Disclaimer: The Product Ambassadors are Sprint employees from many different parts of the company that love technology. They volunteer to test out all sorts of Sprint devices and offer opinions freely to the Community. Each Product Ambassador shares their own opinions of these devices, therefore the information in this post does not necessarily reflect the opinions of Sprint. The PAs do not represent the company in an official way, and should not be expected to respond to Community members in an official capacity. #sprintemployee.

Wednesday, March 04, 2015

Nexus 6: Camera Authority

I'm a big shutterbug - I've been learning about and playing with photography since grade school, even having built my own camera obscura.  I always like to test out the cameras on the phones I use.  I take a lot of sports and action photos from the kids, lots of nature photos while I'm out hiking and riding, and the obligatory cat photos when I'm home.  Most cell phone cameras have been fair at best - poor detail, washed out colors or slow.  The Nexus is none of those.  While the camera functions are relatively basic, offering only HDR+, Photosphere and Panoramic modes, the camera itself is fantastic.


As you can see in this snapshot of my Random cat, the clarity and detail is uncanny.  Each whisker and hair is captured clearly.  At a 100% crop there's no color fringing or purple edging at the high contrast areas between the dark background and the bright sunlit cat.  The many different layers of grey and hints of yellow and brown all come through with excellent clarity.

Depth of field is interesting too - this shot was at F2.0, and you actually get some background blurring and depth of field from a small sensor cell phone camera.

Running a 1/3.06" Sony CMOS sensor at 13 megapixels, the Nexus can open up to F2.0 for excellent low-light performance.  The flash uses dual LED's on the back encased in a ring for more even lighting and better flash performance.  It even offers optical image stabilization for less shake and blur when you're shooting those low-light photos!


Disclaimer: I work for Sprint and volunteer as a Product Ambassador.  The Product Ambassadors are Sprint employees from many different parts of the company that love technology. They volunteer to test out all sorts of Sprint devices and offer opinions freely to the Community. Each Product Ambassador shares their own opinions of these devices, therefore the information in this post does not necessarily reflect the opinions of Sprint. The PA's do not represent the company in an official way, and should not be expected to respond to Community members in an official capacity. #sprintemployee.

Tuesday, February 24, 2015

Migrating to the Google Nexus 6

As part of the Sprint Product Ambassador team, I get called to test and review different phones about every two months. As such, I'm constantly swapping devices, updating software and re-downloading my standard apps from Google Play.  Usually takes a couple hours of work each time I swap phones.

Courtesy Marques Brownlee
I was pleasantly surprised with the Nexus 6 - after activating the radios, and signing into my Google account, I found that two-factor authentication is built into Android 5 lollipop.  Two factor authentication means Google will send an SMS with a unique code to devices that you haven't used before.  This helps keep your account safe.  With Android 5 on the Nexus, this is built right into the setup procedure, eliminating waiting on an SMS and copying the code from screen to screen.

The next pleasant surprise was with my apps. Switching phones frequently, I've always checked the 'back up my settings to Google', but never found any benefit to this in the past.  With Lollipop on the Nexus, the phone prompted me to restore my apps and settings from the Google Play store!  Selecting just what I needed on this phone, I clicked through and after about 30 minutes of data intensive downloading, all my apps were re-loaded on the phone.

Google has provided a knockout piece of hardware and with the improved setup in Android 5 Lollipop, I think this is going to be a great phone and a great test run!  Stay tuned for more impressions.




Disclaimer: I work for Sprint and volunteer as a Product Ambassador.  The Product Ambassadors are Sprint employees from many different parts of the company that love technology. They volunteer to test out all sorts of Sprint devices and offer opinions freely to the Community. Each Product Ambassador shares their own opinions of these devices, therefore the information in this post does not necessarily reflect the opinions of Sprint. The PA's do not represent the company in an official way, and should not be expected to respond to Community members in an official capacity. #sprintemployee.

Monday, February 23, 2015

Winfield Bluegrass (Walnut Valley) Festival, 2010

Found this old video from 2010 Walnut Valley Bluegrass Festival on Google Plus, backed up from my phone.  2010 - 4AM.  Even stage 5 has shut down, but the music never stops.  Random group of strangers under the streetlight in the Walnut Grove, Winfield KS.





Will England's Year in Photos 2014

What a fantastic year - I'd forgotten about some of these events, all captured from auto-backed up photos from my mobile phone.  Too cool!



Thursday, December 18, 2014

April 2013: Tour of Honor Saddlesore 1,000 Extreme

With Nikki's prompting, I took a wander around Kansas in April of 2013 and seemed to have picked up all 7 Tour of Honor sites, pending approval. While I was riding, I went ahead and got receipts and stuff; turned out to be around 1,040 miles round trip and took right at 23 hours - that qualifies for an Iron Butt Association Saddle Sore ride.  Combine them both and it's a Saddlesore Extreme.
The Tour of Honor is a Summer long grand tour, where you ride and take photos of your motorcycle with various memorials to veterans, police and other service organizations. If you get 7 sites in any combination, you're  a 'finisher'.


I Rolled out on the stock CBR at 11:20 AM from Overland Park, KS. Rode out to Ft. Riley, Abiline KS, then Colby KS on I70. That was a *push*, keeping up with traffic, uphill into a headwind. One of the best memories was on I-70.  I'm flat out redlined, laying down on the tank, going downhill.  At the bottom of the hill, there was a highway patrolman.  I sat up, never let off the throttle and waved - I was turning 10,000 RPM and making 74MPH.  He looked at me, looked at his radar gun and just shook his head.  I can only imagine what he was thinking!

Colby at Sunset was gorgeous - unfortunately no good photos.  Abiline was a fantastic town and I can't wait to go back and explore more.

After Colby, I turned South to Sublette, KS then back East across US160 in the dark to Anthony KS. From there up to Wichita, over to Girrard KS and back to Overland Park by 10:20 AM on Sunday.

1040 odo miles, 23 hours should qualify for the Saddlesore, and I've been listed as a finisher on the Tour of Honor site. Now, what to do next weekend?

A few photos:


Loaded up for the start. Fieldsheer Eiffel tank bag, Tourmaster Cortech tailbag. Beadrider seat beads.

Loaded up and ready to go. by kcsporttour, on Flickr

Exactly 2,000 miles at the start of the ride:

Rolled over 2,000 miles at the start of the SS1K by kcsporttour, on Flickr

M65 Atomic Cannon over Ft. Riley, KS

2013_284_M65 Cannon at Ft Riley 2 by kcsporttour, on Flickr

On I-70 Westbound:

Road Shots are Fun by kcsporttour, on Flickr


Buffalo Bill Statue near Oakley, KS by kcsporttour, on Flickr


2013_284_Anthony KS 1 by kcsporttour, on Flickr

Really cool helicopter in Girard, KS.

2013_284 Girard by kcsporttour, on Flickr


1040 miles later, back in Overland Park, KS


Final milage - 1040 miles, 23 hours and 1 minute. by kcsporttour, on Flickr


The Map:


Friday, December 12, 2014

Sharp Aquos Crystal First Impressions

As part of the Sprint Product Ambassador team, I have the opportunity to try out new phones from time to time and blog about them.  Usually it's something new and cutting edge - this time though, it's the Sharp Aquos Crystal.  Quietly released by Sprint in October, this interesting handset design from a non-typical Android company is a pleasant surprise.

With a 5" bezel-less screen running 720p resolution, the phone is a full size midrange value.  The Aquos has a very clean, excutive appearance, free from extraneous branding.  From looking at it, you would think 'Seiko', not 'Sharp'.

What's in the box?  The usual phone and charger - a basic 800ma brick, suitable for your phone, but not reusable for tablets or other big battery devices.  No headphones are included.


The Aquos has a removable back panel for access to the SIM card (included) and a MicroSD slot capable of supporting up to 128GB chips, but unusually, a fixed 2040mA battery. The back panel has a fine pebbled texture for improved feel and grip.


Once it's activated, we'll test out the Harman Kardon sound and patented Clari-Fi™ technology. Sharp (or Harman) claims that the Clari-Fi technology restores compressed digital music to "its full glory for crisper, wider and more dynamic audio through your headphones or accessories."   We'll see how that works out with standard lossy MP3 files -- I should still have some low-bit rate 128 files somewhere . . .

The Aquos supports the latest LTE band aggregation (Sprint Spark) so it should offer great download speeds and long battery life in upgraded Sprint markets.  With Bluetooth 4.0, it should also provide great connections to both my calling headset (Plantronics Voyager) and my music headset (Moto Buds).

For calls, the Aquos uses a 'Direct Wave Receiver' - since it has no bezel, it has no where to put the typical speaker for the handset.  Essentially, it vibrates the entire display area for calls.  Early reports show a less than stellar sound quality, but I'll mostly be using a bluetooth headset, so not a huge factor for me.

Wrapping up the first look at the handset, you'll find the USB port on the bottom, with the volume rocker on the left side.  On top is both the 3.5mm headset jack and power button.


“Disclaimer: The Product Ambassadors are Sprint employees from many different parts of the company that love technology. They volunteer to test out all sorts of Sprint devices and offer opinions freely to the Community. Each Product Ambassador shares their own opinions of these devices, therefore the information in this post does not necessarily reflect the opinions of Sprint. The PA's do not represent the company in an official way, and should not be expected to respond in an official capacity. #sprintemployee.”




Saturday, November 22, 2014

The Only Lighthouse in Kansas

Kansas has a lighthouse?  In the middle of flyover country?  Ah yup!  Just a few miles North of us, where I-635 crosses the Missouri River, you can find a lighthouse guarding the Kansas Water Intake.  I found it while researching photo tags for a motorcycle tag game.  No way to get your motorcycle in the photo, but I've always wanted to get some photos.  Today, I was on the way back from Parkville, picking Robyn up from her Venturing Leadership program, and we stopped to hike in to the river and take some photos. You can't get near the lighthouse on the Kansas side - all fenced off by the KS Bureau of Public Utilities.  But you supposedly can get some nice shots from the Missouri side of the river, where  there's public trails.

We had an hour before sundown, so we pulled out at the levy and set across the tall grass to find the bank of the Missouri River and get a few photos of the lighthouse.   Success!  Robyn made a walking stick and we bushwacked to the river!









We'd found out about the lighthouse originally from the Lighthouses of the US directory, which lists it as the Missouri River Lighthouse, Kansas City Water Intake, lighthouse USCG 5-19505.   It's owned by the Kansas City Board of Public Utilities.  The Directory notes it's still active, although we did not see any lights while photographing it.  A close crop shows it in need of repair and paint; it may have been decommissioned since the directory was last updated:


Perhaps tomorrow I'll get back out with some longer glass and get better detail shots of the lighthouse!




Friday, November 21, 2014

$5 Cell Phone. For life.

Sprint just dropped a "Go Big or Go Home" offer - three rewards for existing customers including unlimited voice minutes on your current plan, a $5 a month phone lease and a free year of service for new lines activated on your account.  Pretty cool - but when you dig into the FAQ you find the real bomb - that $5 phone lease is good forever.  You'll get a $15/month credit toward your lease payment as long as you keep leasing a phone from Sprint on a qualifying plan.  No more $200 biannual replacement costs.  Just drop the phone off at the Sprint store, pick up a new latest model phone, and it's still just $5 a month.

What happens to my $15 Loyalty Service Credit at the end of 24 months?As long as you have an active lease and remain on a qualifying plan, you will continue receive your Loyalty Service Credit.

$5 / month handset cost.  For life.  Someone just changed the game.  And listened to our current customers who've been begging for some rewards for staying with Sprint.  Now you're getting the best deal in the game.

Appears to apply to the hottest two phones - the iPhone 6 and the Samsung Galaxy S5 and S5 Sport.  I'd imagine it will expand to other 'iconic' devices in the future.


ObDisclaimer - I'm a Sprint employee, I work for them I don't speak for them.  And they didn't pay me to write this.  

Thursday, November 20, 2014

Motorola Buds Bluetooth Headset Review

As a Sprint Product Ambassador, I received a set of high end Bluetooth headphones, the Motorola Buds, to try out.  Juvenile drug references aside, these should be some of my new favorite headphones for music and online radio listening.   With their around the neck design, they move the weight and bulk off your ears or head down to your collar.  Only the ear piece comes up to your ear.  I've been using Bluetooth Stereo earphones since the Motorola M9 series, graduating to the Altec Lansing Backbeat 9xx from Plantronics, and now to the Moto Buds. Normally, I'll listen to music at the desk over my Grado SR-60's or Sennheiser studio earphones.  I'm kind of a bigot about sound quality and noise isolation.

Unboxing and Intro


In the box, you find a simple frustration free package consisting of the headphones, a USB dongle and a ‘get started’ guide.  The ear tips are noise-isolating rubber, and three (small, medium and larger) are included in the package.  They recommend charging the headphones before use, but with no charger, how do you do that?  Fortunately, the USB port is standards compliant, allowing you to repurpose your existing phone charger, tablet charger or a spare USB charger you have around.  The short dongle could work in a pinch too.


Pairing is as simple as holding the rear power button until the status light flashes blue.  Within a few seconds of finishing charging, I had the Buds paired to my LG G3 Vigor and playing streaming music off my Amazon library.  Sound quality is clean and clear and they play nearly loud enough to satisfy a live music fan like me.  Comfort is excellent, no weight or bulk on your ears and no heavy wires wrapping around your head.  Both the Moto M9 and the Altec headphones had weight and bulk problems. These fit the bill for comfortable all day headphones!

Standby Time

Life got in the way and I forgot to use the Motorola Buds for the past couple days.  Really, about three weeks now!  Man, time flies. Even better, I'd left them powered up in the cabinet.

I'd fully charged them and played music over them for about an hour, then let them sit in the cabinet.  Fired them back up today, pressed and held both volume buttons and got a voice report that it still had over 4 hours playback time!  That's the kind of standby time I like!

Bluetooth Range


A lot has been discussed about how the Motorola Buds are a 'Class 1' Bluetooth device, giving a theoretical range of 150 feet, compared to the typical 30 to 40 feet of a regular Bluetooth headset.  In the office, I've paired them with both the LG G3 Vigor and an older Samsung S3.  With the Vigor, I got about 140 feet away before dropping music; with the older S3, I got about 120 feet away.  This is in typical cube land with metal cube walls and high RF noise levels from phones, other BT devices and ubiquitous WiFi.

Really amazing range on the Buds!

Microphone and Call Quality

The microphone on the Motorola Buds is located on the left arm, on the inside.  It's a small black slot.  It's an interesting design choice - where do you put the microphone on an around the neck headset?

On my old Plantronics Altec Lansing Backbeat headset, the microphone was located on the edge of one of the ear pieces - and was constantly getting blocked by my oversized ears, causing muffled sound.  With the microphone on the collar piece of the Buds, it should pick up your voice more clearly.

In reality, it's quite variable in performance.  If you are moving around, the collar piece will rub against your clothing, causing interesting sounds to be broadcast on your conference call.  If you're facing to the right or leaning back while speaking, your voice becomes distant.  In typical use, facing straight ahead with little movement, the sound quality is acceptable.   For improved quality, just be sure no clothing is blocking the microphone.  Additionally, you can lift up the left arm of the headset ensuring the mic is closer to your mouth.

I've read some cautions from folks who like to wear the Buds under their collar to conceal them more -- this will block the microphone and cause poor audio quality on calls. 

This headset isn't designed for the conference call road warrior, but it has acceptable voice performance with the collar mounted microphone.

Conclusion:

The Motorola Buds are more comfortable with acceptable sound quality than any prior bluetooth stereo headphones.  They offer great range and excellent battery life.  They suffer from the same audio pickup problems as most stereo headphones without a dedicated mic.  I'll keep my Plantronics Voyager Pro for conference calls, but I'm wearing my Buds every day rockin out to Moby and NPR.  You can purchase the Motorola Buds from Sprint.com for $69.


Disclaimer: The Product Ambassadors are Sprint employees from many different parts of the company that love technology. They volunteer to test out all sorts of Sprint devices and offer opinions freely to the Community. Each Product Ambassador shares their own opinions of these devices, therefore the information in this post does not necessarily reflect the opinions of Sprint. The PAs do not represent the company in an official way, and should not be expected to respond to Community members in an official capacity. #sprintemployee.  I was not compensated in any way for this post other than the use of the device.


Thursday, November 13, 2014

Pack 3094 Cub Scouting

While I've been busy starting a flame war on Facebook, my dear wife has been updating our Cub Scout Pack page making it more logical, better to read and more relevant information.  Thank you love!

http://pack3094.scoutlander.com/

How to lose weight

Someone was asking for gym and personal trainer advice to drop the 100 pounds she had gained over the past year.  (!!).  I posted the following.  Not particularly 'nice', nor did it answer her request for a 'personal trainer on a budget', but this is my world, or how I lost 50 pounds in the last couple years.

Step one. 1200 calorie diet. Mostly protein and raw veg.

Step two. Move. Breathe. Move more.

(Get the old Susan Powter book, Eat, Breathe Move. It's pretty good fundamentals.  It's also a penny on Amazon. No, not an affiliate link)

Did I mention move? Move a lot. All day. Every day. Anything. Walk. Stairs. Pick up a milk jug. Pick up two milk jugs. (don't drink the milk).

Coffee is a fantastic appetite suppressant. No cream, no sugar. Just black coffee, 3 -4x a day.

Source: Jason Ferrugia, my personal 50 pound weight loss, Susan Powter, etc.

Number one key is the healthy diet. Avoid starches. Avoid Empty calories. Organic meat, nuts, raw veg, green leafy veg is king. Brown rice. Stuff that is "low glycemic index" - look it up. But count those calories. You'll burn 2400 just sitting around, but you have to eat far less to drop weight. If you can maintain a 1200 calorie diet you'll drop a pound every 3 days. the more you move, the more you'll drop.

Yes, you will be F***ing hungry. All the time. Get used to it. Move more. Drink another cup of black coffee and move something. Rearrange the kitchen. Move. Move. Move. Move. You won't sleep much. You'll be too hungry. Tough. Get up and move something. And drink some water. Yes you hurt. Tough. Move. Walk to the end of the block. Or the end of the hallway. Do what you can do. But move.


Tuesday, November 11, 2014

Rating Retail Stores

Retail stores are the key touchpoint for  customers.  As the holiday season comes up, customers are going to be looking for your store.  But, first, they have to find the store.  To that, they'll either turn to Google, or visit your site and try to use the store locator.  In most markets, they'll have a choice of which store to visit.  You want them to have the most information and information they trust.  Consumers trust the opinions of their peers more than paid advertising - 70% vs 40%!  Google displays store reviews inline with their search results, along with your competitors stores!  Does your store locator site help the customer find the information they need?

To help drive customer decisions and traffic to stores,  you need to engage the community sentiment and provide the openness and transparency by displaying store reviews in your Store Locator application.  By providing customer review information, your stores can help to increase loyalty, increase traffic and identify opportunities for improvement.

To encourage new customers to buy from you, you need people through your doors.  Retail stores no longer provide the lifelong relationship of our grandparent’s era. So how do you get prospect into a physical store? Social is still the answer. User-generated content from real consumers is a way to attract the online shopper to your brand of product offerings [Bazzarvoice, 2014].  71% of people read online reviews before making a purchase decision - simply put, you need to enable our customers and prospects to get the information they want on our site.

Thursday, October 23, 2014

The Management Game

Recently, I was invited to play the Management Game, imported from our new corporate owners, Softbank.  What is the Management game?  In 1976, Sony CDI developed a kind of business game called the Management Game. The game simulates running a business, with each participant as a manager. Softbank adopted the game from Sony, and updated it with modern technology.

A group of five to seven people gather to play, each with their own 'factory' and a limited set of resources to drive their factory.  You begin as in most games, by drawing a card.  The card drives your action that turn - make a decision to buy, sell, research, hire or expand, or is a 'risk' card, draining off resources and time.

Originally, the game required all transactions to be manually tracked, forcing the participants to develop a high degree of accounting skills and understanding of the information behind a business.  The Softbank update uses iPads to handle the transactions and accounting, allowing the gamers to focus more on strategy and game theory.  In the 1980s, US executives would pay $500 a head for a multi-day seminar where one single game would be completed, representing a 5 year run for their factory.  Today, we completed all 5 years in about 5 hours, including training and reviewing results.

While difficult to learn in the first round with a compressed schedule, the Management game is a fantastic tool for reviewing the 'big picture' of business, from supply to capacity to the value of research and development.  We all enjoyed getting a chance to lift our eyes from our day to day siloed workflow and take a moment to try to understand all of the parts of running a business.

Strategy is key in the Management game - risks are part of succeeding.  Heavily leveraging your business early in pays off well; you have higher access to capital early in the game, and the interest rates are low, creating little penalty for carrying high debt loads.  Two strategies successfully used in our session were high R&D investment, reducing the cost of your goods on the market, and high sales force investment, allowing you to sell more goods than the other players, due to some oddities in the rules.

The rules don't always reflect real world conditions in markets and business, but they do allow you to see  how game strategy works in running a business.  Win or lose, there are certain rules and values you play by in a business, and maximizing your advantage by the rules will maximize your profit in the business.

A further overview of the game is presented at DigInfo.tv, a Tokyo based news video site:



- Will England, October 2014

Tuesday, September 02, 2014

Scouting for Scouts

Last week was filled with public speaking engagements. I was scheduled to speak at 3 school night for scouting events. This is where we get up in front of brand new parents and brand new kids who've never heard of scouting or might have a little bit of Scouting background. We explained to them about the Cub Scout program, encourage them to sign their children up for Cub Scouting and even more, encourage them to sign up as a leaders to help their kids excel in the program.

I never really felt that I was "on"  at any of the presentations. I did my best. I explained scouting.  I explained my passion. But I never really felt on. We still had a hundred percent of the parents present sign their kids up for scouting. 15 new scouts were recruited through my efforts. It was a stressful week and I'm not quite sure why I didn't deliver what I feel is my best.

For some reason, I felt restrained or constrained and didn't really rock out. Well anyway this was my first year doing school night for scouting presentation. Perhaps next year I'll do a little bit better.

I've always wanted the chance to do public speaking presentation and public sales like this. I like it, it makes me feel good, although it does take a ton of energy. Having an introvert get up in front of 20, 30, 40 people is really something different. But I like that Rockstar feeling. Maybe I'm a closet rockstar, just like I'm a  closet Type A personality. :-)

Saturday, August 30, 2014

Giving back - Boy Scouts and Social Media

All these years of working in Social Media, I've been trying to learn more about the best practices, best way to run a social site,  how to engage the audience and really communicate.   Well,  now I've got a chance to pay back - I've been selected to help build the social presence for the Trailhead District of the Heart of America Council of the Boy Scouts of America.  I'll be an editor and helping drive their social presence starting with the Facebook page for Heart of America Trailhead District.

We've got some challenges, starting with having both a page and a personal profile.  That should be easy enough to fix.  After that will be developing a content strategy and driving engagement with the page.

We'll need events and activities, photos and videos from what we're doing. It's an interesting challenge,  not only from an engagement point of view, but from a management position.  I don't know the brand or legal restrictions,  and as a volunteer, I'm limited to evenings, weekends and the occasional lunch meetings to build relationships within the Council to educate and expand the vision of social media.

Should be a great time!

Monday, August 25, 2014

Plantronics BT-300M and the Mac!

The work laptop has been giving me fits today, so on a whim I thought I'd move the BT-300M bluetooth dongle over to my vintage 2006 Mac Book Pro.  I've got Lync 2011 installed there for teleconferences and such.

Well, much to my surprise, the BT-300M was fully recognized on the Mac, and provides full call control from the Plantronics Voyager Pro headset!  Mute, call end, call answer, everything.  Very nice news - another way to avoid using the clunky work laptop.

Thursday, August 21, 2014

A personal note on SEO

A personal note on search engine optimization of your web pages. I've spent quite a few hours making sure that our Cub Scout Pack is well represented in the major search engines. If you search for Overland Park Cub Scout , our pack comes up number one in the search results in all the major engines. Tonight, it paid off. We had a new scout and parents come to our meeting who found us by searching for Cub Scouts on Google. We are able to help them join a Cub Scout Pack and build our Cub Scout Pack membership simply because I took the time follow the basic rules of search engine optimization with our Cub Scout web page. As you can tell, I'm a bit proud of this accomplishment and I'm very pleased that this band will have a chance to have their son in a great Cub Scout Pack in the future.

Today? Search challenges and Paying Attention

Today I paid attention at work.  Searched for a few things.  And found more SEO problems than I really wanted to. Pages with no machine readable content. Out of date pages so highly optimized they're still coming up in the first page of search results. I found a bunch of problems like this. I am just a Business Analyst. Its not my day job to pay attention to production issues. The first thing to do is find the stakeholders for all of these pages. Most of these changes are pretty simple. About 90 seconds maybe 2 or 3 minutes to really make the change in some of the pages. But since I'm not operations, I have to take it to the business owners to ensure that the changes I want to make are the same as their 'vision'.

So tomorrow, we meet with stakeholders and process people and more to start fixing some of these SEO issues we find on the production site.

It seems that by paying attention I've only made more work for myself and everyone else on the digital team. But the upside to paying attention will ensure the customer has a better experience and can actually find what they are looking for when they search for our new key words.

When it comes right down to it, paying attention benefits a customer. And that's what it's all about right? Taking care of what our customer needs.

Wednesday, August 20, 2014

What have I been doing? New Plans from Sprint!

Been off the blog all summer - heads down with Scouting and Sprint!  We've been quietly developing what I feel are some of the most outstanding plans in wireless.  We're back in the game, competing to be the best third place phone company out there!

T-Mobile has been buying gross adds (new customers) by giving away the house on their plans - $100 for 5 lines, 10 GB shared data among the lines. Pretty sweet deal, no contract, etc.

Well, now we're upping the ante.  We kicked off the Family Share Plan with a splash this week, where $100 will get you up to 10 lines, 20GB shared data, 2GB per line exclusive data. Oh yeah, and unlimited talk and text.  And that's just the start.  Our creative teams, IT teams, planning, analysts, and everyone on the Digital team has been laser focused on getting this rolled out and launched.  Fascinating and fun work when we're all driving to a great customer focused goal.

Want to find out more?  New customers to Sprint get the best deal - but existing Sprint customers can still migrate their plans (up to 4 lines) and get unlimited talk and text and 20 GB (or more) data.
Plan Grid comparing Sprint to the rest.  #DoubleIsBetter

Find out more from Sprint:

(ObDisclaimer - I work for Sprint, I do not speak for them, nor was I compensated for this post.  Just excited about the new plans!)

Tuesday, May 27, 2014

Plantronics Voyager Legend Blue Light Flashes 3 times - and it's Dead!

If you have one of the Plantronics Voyager Legend bluetooth and UC headset, you know how excellent it can be.  And more than likely, you've had one up and die - won't power on, won't charge, just shows the blue light flash 3 times when you plug it in.

I've had two die like that and Plantronics has been good enough to RMA them for me - great and all, but I count on my UC Bluetooth headset for work all day every day.

Today, it happened again - but this time I found a post in the Plantronics forum with detailed steps to ressurect your blue-light flashing dead Voyager Legend!

I called technical support just now! He said I need to reset it and it worked. Like this:

1. Turn off your headset.
2. Press and hold both Call and Mute buttons at the same time.
3. While pressing these buttons down, turn on your headset.
4. You should see the LED on the headset flash blue and red alternately.
5. Turn off your headset.
6. Turn it on again. You should hear the female voice giving the headset status.

Took 30 seconds or so for the red and blue lights to stop flashing and then it worked again for me!  Wanted to share this excellent tip on fixing your Plantronics Voyager Legend UC headset!

-we

Tuesday, April 08, 2014

What I was reading this morning . . . Kanban

We were using this back in the 90’s to build airplanes; it’s now been pushed into the realm of Agile software development.  Kanban means literally ‘billboard’.  In manufacturing, each part has a Kanban card and the work stations pull parts into the work process.  Output has a card and is queued up for the next work station.  When cards run low, you order more parts.

http://en.wikipedia.org/wiki/Kanban_(development)

Summary:
1) Visualize what you do – make it public –  use Kanban cards, boards etc.
2) Limit what you’re working on at one time.  Less process switching creates less ‘thrashing’
3) Manage workflow through the system.  Lower WIP levels allows bottlenecks to be found.
4) Explicit and concrete policies.  You can’t improve if you don’t have clear documentation.
5) Continuous feedback throughout the process.
6) Collaborative improvement based on data and scientific testing. Small, continuous improvement, not top-down sweeping change.

For development, you let the executing teams pull cards from the work backlog, work on them without interruption, then move the card to the next lane - from design, development, testing and more.  As you see cards stacking up you can identify backlogs; visualization helps make it happen.  Very compatible with Agile development and can be used even in oldschool waterfall development.

More detailed background:
http://www.infoq.com/articles/hiranabe-lean-agile-kanban 

Further reading – SCRUM vs Kanban :
http://www.agileconnection.com/article/what-best-scrum-or-kanban 

Examples of Kanban boards in Development:
http://www.infoq.com/articles/agile-kanban-boards

Even more reading:
http://www.methodsandtools.com/archive/archive.php?id=104

Fascinating stuff, really…

Monday, December 30, 2013

Noise Graffiti

Noise graffiti,  Downtown Overland Park

Noise Graffiti , a set on Flickr.

No one knows much about the 'Noise' graffiti tag; or at least they're not talking much about it on the 'net. But the ones found here in Overland Park closely match the West Coast tags by 'Da Noise' artist. Wonder if we have some new residents here in OP?

Sennheiser HD202 Headphone Review

Originally submitted at bswusa.com
Yes, it's BSW's Money Saving 5-Pack Headphone Deal! For over 10 years, BSW has made this exclusive package available to wonderful heads of all shapes and sizes. This is without a doubt the best value, best headphone for the money. And you don't get just one...you get FIVE for $89. Wooohooo!!!! The ...

fantastic value and outstanding SQ
By wingland from Overland Park, KS on 12/30/2013


4out of 5
Pros: Good Bass, Durable, Good Value, Comfortable, Great Sound
Cons: Cord too long
Best Uses: Music, With My Computer, Home Audio
Describe Yourself: Audiophile
Primary Use: Listening to iPod
Was this a gift?: No
Normally use Grado SR-60 for critical listening and recreational listening. No more. Far more accurate, better sound quality in the bass. Very very accurate - up with the best studio and audiophile monitors. Slightly rolled off top end, just a touch less air than a multi-thousand dollar set of cans, but for the price you will not find a better set of head phones.

Very good on-the-ear fit and comfort, nice padding at the top of the band to facilitate long-term listening.

Will also be using them for audio for video mixdown and editing.

Wednesday, November 13, 2013

Why Telecoms Don't Fight the NSA

" In February 2001, Qwest CEO Joseph Nacchio says he was approached by NSA agents about establishing direct access to Qwest's call records without a FISA warrant. Nacchio declined, thinking the program was illegal. Subsequent leaks showed Qwest as the only phone company that declined to participate in the program. The retaliation was immediate: Nacchio says Qwest lost government contracts in the following months (although some contest this), and the business started to collapse. Just a few years later, Nacchio was brought up on insider trading charges, a prosecution he maintains was political payback. "
 -- The Verge

Quest is now a brand mark of CenturyLink and the billions of dollars of assets were sold at firesale prices.  CenturyLink is voluntarily participating in wholesale monitoring of phone and data traffic. 

Thursday, October 10, 2013

Use of Silencers in Crimes

Western Criminology Review found that "in the 50 cases of silencers found in drug raids, none of the defendants used a silencer to shoot at police"

http://wcr.sonoma.edu/v08n2/44.clark/clark.pdf

Tuesday, October 01, 2013

Social Sharing - getting it shared

Earlier we saw how to set up your page to get it ready to be shared across social networks. Now, how exactly do you share it across all those different social networks?

You have a couple of choices. First, you could visit the top 5 or 6 social sites you want to share on and dig into their sharing API to find out the exact parameters to use to generate their cute little button. Or you could leverage a service that does all that API gazing for you and keeps up with the constant change of sites and API's. I'm assuming you want to take the easier route, so we'll look at the most popular of the sharing aggregation sites, AddThis.

AddThis.com lets you set up a free account and grab sharing buttons for nearly every social network in the world - from Facebook and Twitter to Orkut and things I can't even pronounce, let alone read. They use their internal algorithms to determine what the most popular sharing sites are, and show those first in the list of buttons. They also keep track as visitors share using AddThis across the web and set individual personalized preferences. If your mom shares a lot by e-mail using AddThis, then the e-mail icon http://cache.addthiscdn.com/icons/v1/thumbs/32x32/email.pngwill show most often.

Once you've created an account on AddThis.com just click 'get the code' for sharing buttons. They offer lots of options, but lets focus on the most basic, sharing on a website. From the 'Get Sharing Buttons' page, you can select several different visual styles, from 16px to 32px buttons, vertical or horizontal, or just a little sharing bar. Pick what fits your page the best. Notice how the code on the right changes slightly - that's how the display is customized to show different options. Once you have the layout you want, just select the sourcecode in the textarea, copy and paste it into your website in the location you want. Sprint uses this on the Phone Details page, just under the main column key features.

Location is important - if you bury the sharing buttons in the header or footer, you'll get less content shared. You should have the sharing buttons as near to the content the customer is reading as possible. This helps them to remember to share your special content and say 'thank you' to you for providing such awesome content! Sharing cool stuff also gives them credit in their social economy; the more and better stuff they share, the more prestige they get from their networks. But more on that in a future post . . .

Now, back to that code. It's pretty simple HTML:



You're making a new box on your page with a few links. Those simple links get rendered into pretty round-corner web 2.0 buttons by the javascript call. The 'class' tag tells the javascript how to render them. You'll note the first four links are 'preferred 1,2,3 and 4'. That's the personalization I was talking about earlier. AddThis uses the visitors preferred sharing sites or methods to populate those links. The last two tags set up the 'Plus' button and the counter for how many shares you've had. Once you get more familiar with AddThis you can add, remove, change the order and a whole lot more in this simple block of HTML code. For now, publish your page and see how it looks with the new sharing buttons!


Wait a couple of days, then log into AddThis.com and see analytical reports on how your sharing is going and what kind of social lift your content is getting from your new buttons!